Inauguration of the team's new sports center
Customer
Palermo Football Group
Services
Event Planning
We had the privilege of contributing to a historic moment for Palermo F.C.: the inauguration of the new Palermo City Football Academy, the club's first sports center in the Mirri-City Football Group era.
Project
An ambitious, sustainable and deeply identity-driven project that marks a new phase for the sicilian team.
In collaboration with Go Project and Mosaico Studio, we designed and organized an immersive and engaging event designed to tell the story of the beginning of a “new dawn.” The facility, nestled in the hills of Torretta, covers more than 50,000 square meters and includes more than 30,000 square meters of greenery, with more than 400 trees planted or relocated-a clear symbol of rebirth and sustainability.
We took care of every aspect of the event: creative concept, photo and video production, direction, social management and live coverage. Present at the inauguration: players, legends such as Amauri and Pastore, and several creators, underlining the media reach of the initiative.
The event generated a strong emotional response from fans and millions of interactions on social media, reinforcing the image of Palermo FC as a modern, ambitious club rooted in the territory.
